{"id":5181,"date":"2019-07-01T21:36:07","date_gmt":"2019-07-01T21:36:07","guid":{"rendered":"https:\/\/loopchicagodev.wpenginepowered.com\/chicago-loop-alliance-shares-placemaking-expertise\/"},"modified":"2026-05-26T21:28:58","modified_gmt":"2026-05-26T21:28:58","slug":"chicago-loop-alliance-shares-placemaking-expertise","status":"publish","type":"post","link":"https:\/\/loopchicago.com\/es\/chicago-loop-blog\/chicago-loop-alliance-shares-placemaking-expertise\/","title":{"rendered":"Chicago Loop Alliance Shares Placemaking Expertise"},"content":{"rendered":"<p class=\"loop-intro wp-block-paragraph\">3 MIN READ &#8211; \u201cThe Chicago Loop Alliance&#8217;s program was inspiring to hear about, and I look forward to referencing it as we pursue our own placemaking endeavors here in Bellingham, Washington.\u201d<\/p>\n\n\n\n<p class=\"lc-post-paragraph wp-block-paragraph\">\u2014 Lindsey Payne Johnstone, Events Director at Downtown Bellingham Partnership<\/p>\n\n\n\n<p class=\"lc-post-paragraph wp-block-paragraph\">A series of panel discussions from industry experts explored how to make and brand a place in downtowns and other urban districts at the <em>Place Branding and Placemaking Summit<\/em> in Huntsville, Alabama. As a panelist under the topic <em>How Art, Tech, and Design Influences Placemaking<\/em>, <a href=\"mailto:https:\/\/loopchicago.com\/join\/about-us\/\">Chicago Loop Alliance\u2019s<\/a> very own Director of Planning, Kalindi Parikh, discussed the Loop\u2019s successful placemaking initiatives.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large loop-image\"><img decoding=\"async\" src=\"https:\/\/loopchicago.com\/wp-content\/uploads\/2026\/05\/Kalindi-Presenting-at-IDA-Summit__FocusFillWzEsMSwieCIsMF0.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"lc-post-paragraph wp-block-paragraph\">Kalindi oversees CLA\u2019s placemaking initiatives, innovative projects identified to make <a href=\"mailto:https:\/\/loopchicago.com\/explore\/\">the Loop<\/a> a vibrant destination for locals as well as visitors and promote economic development. \u00a0These initiatives focus on turning unexpected spaces into assets for the Loop and using spaces like alleys as unconventional venues for arts and culture. Typically, placemaking projects are temporary and demonstrate a \u201cproof of concept,\u201d that can inspire more lasting change.<\/p>\n\n\n\n<p class=\"lc-post-paragraph wp-block-paragraph\">One of CLA\u2019s first placemaking initiatives was <a href=\"mailto:https:\/\/loopchicago.com\/in-the-loop\/chicago-architecture-center-teen-fellows-reimagine-the-gateway\/\">The Gateway<\/a>, where a drab median on Wacker Drive and State Street was transformed into a popular gathering place. Dubbed as a<em>\u201cpeople plaza<\/em>\u201d by the City of Chicago, it is awash with canopied tables, chairs, banners, and planters to give people an unimagined comfort in the space and attract people to the businesses nearby. The success of this project lends context to conversations about the future of the Gateway and State Street as a whole.<\/p>\n\n\n\n<p class=\"lc-post-paragraph wp-block-paragraph\">Parikh argued that Placemaking doesn\u2019t always have to result in a permanent physical change. <a href=\"https:\/\/loopchicago.com\/es\/events\/activate\/\">ACTIVATE<\/a> is a prime example. Launched in 2014, this series of pop-up arts programs help people see the Loop in a new light. The event transforms alleys and other urban locations into creative exhibition spaces that bring artists and the public together for an evening of exploration, interaction, and celebration of the arts.<\/p>\n\n\n\n<p class=\"lc-post-paragraph wp-block-paragraph\">\u201cWhile it\u2019d be nice to turn every alley into a beautiful park, Chicago\u2019s alleys are hardworking and necessary,\u201d said Parikh. \u201cBut transforming those places temporarily brings great economic impact and creates wonderful memories for participants. Plus, ACTIVATE introduces people to arts and culture by bringing the best artists of Chicago\u2019s neighborhoods <a href=\"mailto:https:\/\/loopchicago.com\/\">into the Loop<\/a> and giving them a platform to display their work to a new audience. Programs like this create opportunities for the Loop to be unique and exciting for tourists, employees, and residents alike, and turns the Loop into a hub for local art.\u201d<\/p>\n\n\n\n<p class=\"lc-post-paragraph wp-block-paragraph\">In the winter of 2018, CLA introduced a placemaking initiative called <a href=\"mailto:https:\/\/loopchicago.com\/in-the-loop\/short-cuts-a-new-pop-up-art-experience-to-activate-chicagos-pedway\/\"><em>Short-Cuts<\/em><\/a> in collaboration with Space p11. It transformed overlooked spaces in the Chicago Pedway into unexpected and memorable places through pop-up performances and exhibitions.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large loop-image\"><img decoding=\"async\" src=\"https:\/\/loopchicago.com\/wp-content\/uploads\/2026\/05\/Short-Cuts-in-Chicagos-Pedway__FocusFillWzEsMSwieCIsMF0.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"lc-post-paragraph wp-block-paragraph\">\u201cThe Pedway is a strange place to do placemaking,\u201d said Parikh. \u201cIt\u2019s hard to navigate, it\u2019s dark and dirty, and people don\u2019t know it exists. We partnered with artists to activate this space, and it got a lot of attention from local news outlets. We noticed some parts of the Pedway undergoing renovation and cleaning efforts. This project created momentum that could lead to a bigger change as various organizations around the city band together to determine the Pedway\u2019s future.\u201d<\/p>\n\n\n\n<p class=\"lc-post-paragraph wp-block-paragraph\">The arts and cultural elements of CLA\u2019s placemaking initiatives are carefully weaved into each experience as they have a strong appeal to the public. According to <a rel=\"noopener\" href=\"https:\/\/loopchicago.com\/es\/assets\/f4fdbc1e00\/Arts-in-the-Loop-Study.pdf\/\" target=\"_blank\">a recent study by CLA<\/a>, the arts in the Loop is responsible for $2.25 billion in economic impact to the downtown and the city every year. This includes $1.4 billion from institutions, $600 million from their visitors and $250 million from visitors to public art, who spend their money on meals, retail, and transportation.<\/p>","protected":false},"excerpt":{"rendered":"<p>Chicago Loop Alliance\u2019s very own Director of Planning, Kalindi Parikh, discussed the Loop\u2019s successful placemaking initiatives.<\/p>","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58],"tags":[64,65],"class_list":["post-5181","post","type-post","status-publish","format-standard","hentry","category-loop-news","tag-economic-data","tag-events"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Chicago Loop Alliance Shares Placemaking Expertise - Loop Chicago<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/loopchicago.com\/es\/chicago-loop-blog\/chicago-loop-alliance-shares-placemaking-expertise\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chicago Loop Alliance Shares Placemaking Expertise - Loop Chicago\" \/>\n<meta property=\"og:description\" content=\"Chicago Loop Alliance\u2019s very own Director of Planning, Kalindi Parikh, discussed the Loop\u2019s successful placemaking initiatives.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/loopchicago.com\/es\/chicago-loop-blog\/chicago-loop-alliance-shares-placemaking-expertise\/\" \/>\n<meta property=\"og:site_name\" content=\"Loop Chicago\" \/>\n<meta property=\"article:published_time\" content=\"2019-07-01T21:36:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-26T21:28:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/loopchicago.com\/wp-content\/uploads\/2026\/05\/Kalindi-Presenting-at-IDA-Summit__FocusFillWzEsMSwieCIsMF0.jpg\" \/>\n<meta name=\"author\" content=\"Kyle Tolie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kyle Tolie\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/loopchicago.com\\\/chicago-loop-blog\\\/chicago-loop-alliance-shares-placemaking-expertise\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/loopchicago.com\\\/chicago-loop-blog\\\/chicago-loop-alliance-shares-placemaking-expertise\\\/\"},\"author\":{\"name\":\"Kyle Tolie\",\"@id\":\"https:\\\/\\\/loopchicago.com\\\/#\\\/schema\\\/person\\\/a1c0764fd3c3bdcb3e6cf63b60f1811e\"},\"headline\":\"Chicago Loop Alliance Shares Placemaking Expertise\",\"datePublished\":\"2019-07-01T21:36:07+00:00\",\"dateModified\":\"2026-05-26T21:28:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/loopchicago.com\\\/chicago-loop-blog\\\/chicago-loop-alliance-shares-placemaking-expertise\\\/\"},\"wordCount\":622,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/loopchicago.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/loopchicago.com\\\/chicago-loop-blog\\\/chicago-loop-alliance-shares-placemaking-expertise\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/loopchicago.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Kalindi-Presenting-at-IDA-Summit__FocusFillWzEsMSwieCIsMF0.jpg\",\"keywords\":[\"Economic data\",\"Events\"],\"articleSection\":[\"Loop News\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/loopchicago.com\\\/chicago-loop-blog\\\/chicago-loop-alliance-shares-placemaking-expertise\\\/\",\"url\":\"https:\\\/\\\/loopchicago.com\\\/chicago-loop-blog\\\/chicago-loop-alliance-shares-placemaking-expertise\\\/\",\"name\":\"Chicago Loop Alliance Shares Placemaking Expertise - 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